# Kanal: WhatsApp marketing plans and pricing

> Kanal is a WhatsApp marketing and sales app for Shopify stores. It is a paid product: plans are priced per month. No commitment.

## Plans

### Pro: 89€/month

**Included:**
- 1 user
- Widget Chat & Inbox
- Abandoned cart recovery
- WhatsApp Campaigns

**Not included:**
- AI Agent
- Segments
- Multi-market
- Kanal MCP

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### Scale: 149€/month (Most popular)

**Included:**
- 5 users
- Everything in Pro, plus:
- Multi-market
- Segments
- Unlimited automations
- Advanced automations
- Klaviyo integration
- Kanal MCP

**Not included:**
- Dedicated account manager

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### Business: 350€/month

**Done for you**

**Included:**
- Unlimited users
- Everything in Scale, plus:
- Multi-market
- Flow setup by our experts
- Continuous optimization
- Campaigns on demand
- Kanal MCP

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### Agency: 1,900€/month

**Done for you**

**Included:**
- Unlimited users
- Everything in Business, plus:
- Multi-market
- WhatsApp strategy driven by our team
- Marketing creative production
- Campaign copywriting
- Consolidated reporting per client

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## WhatsApp message costs (Meta)

In addition to the Kanal plan, Meta charges per delivered template message,
with rates that vary by country and category (marketing, utility,
authentication). WhatsApp message costs are passed through at cost.

## FAQ

**Can I see Kanal before committing?**
Yes. Book a demo at https://getkanal.com/demo, or install from the Shopify App Store.

**Is there a long-term commitment?**
No. Plans are priced per month, with no commitment.

**Are WhatsApp message costs included in the plan?**
No. Meta's per-message costs are separate and passed through at cost.

**Does Kanal send SMS or email?**
Kanal sends WhatsApp messages on every plan, and SMS and RCS from the Scale plan. Email stays in your other tools.

## Links

- Pricing page: https://getkanal.com/pricing
- Book a demo: https://getkanal.com/demo
- Install on Shopify: https://apps.shopify.com/kanal-marketing-ai
