# Supercharge your loyalty program with WhatsApp

Notify your loyalty members about rewards, points and exclusive offers on WhatsApp: the channel they actually check.

Source: https://getkanal.com/whatsapp-integration/loyoly  
Last updated: 2026-10-07

## Loyalty emails go unnoticed

You've built a great loyalty program with Loyoly, but members miss reward notifications buried in their email. Points expire unused, tiers go unnoticed, and engagement drops.

## Reach loyalty members where they engage

Kanal connects with Loyoly to send loyalty notifications on WhatsApp. Point balance updates, reward unlocks and tier upgrades arrive instantly, with 96%+ open rates.

## Key Features

### Reward notifications

Alert members instantly on WhatsApp when they unlock a reward or reach a new tier.

### Points reminders

Send automated reminders about point balances and expiring points to drive redemption.

### Exclusive offers

Deliver VIP-only promotions and early access to loyalty members via WhatsApp.

### Referral program boost

Encourage referrals with WhatsApp messages that make sharing easy with pre-filled referral links.

## What you can do

### New reward alerts

Instantly notify members when they earn enough points for a new reward, driving faster redemption.

### Tier upgrade celebration

Congratulate members on reaching a new loyalty tier with a personalized WhatsApp message.

### Referral activation

Encourage loyal customers to refer friends with WhatsApp messages containing their unique referral link.

- **3X** Redemption rate
- **96%** Open rate
- **+45%** Referral signups

## Frequently asked questions

### How does Kanal work with Loyoly?

Kanal integrates with Loyoly to sync loyalty events: point earnings, reward unlocks, tier changes and referral activity. You can then trigger personalized WhatsApp messages for each event.

### Can I send different messages per loyalty tier?

Yes. You can create tier-specific WhatsApp messages so VIP members get different content and offers than newer members.

### Does it work with Loyoly's referral program?

Yes. When a member refers a friend, Kanal can send WhatsApp notifications to both the referrer and referee, including the referral link and reward details.

### How does this improve my loyalty program ROI?

By delivering loyalty notifications on WhatsApp instead of email, you see dramatically higher open rates (96% vs 20%). This leads to more point redemptions, higher repeat purchase rates and stronger member engagement.