This guide is in French. It gives the messages to copy, from the teaser to Cyber Monday, with when to send each one and to whom.
30 campagnes WhatsAppPDF in French, 20 pages2026 edition
What's in the guide30 messages, 8 moments
Black Friday 2026 falls on Friday, November 27 and Cyber Monday on Monday, November 30. For each message: when to send it, to whom, and the copy to paste (in French).
3 messages
The teaser
Build anticipation from November 19, without revealing it all.
4 messages
VIP access
Your best customers unlock the offer the day before, with a code of their own.
4 messages
The launch
Friday's 9 AM opening, then the star product, the bundle offer and gifts.
4 messages
Cart recovery
Within the hour, three hours later, the next morning, then a last reminder on Monday night.
4 messages
Last chance
Last pieces, the final hours of the weekend, back in stock and the final tier.
3 messages
Cyber Monday
The Monday 30 extension, the WhatsApp exclusive and the final countdown.
5 messages
After the purchase
Confirmation, shipping, delivery, a matching product and a review request.
3 messages
Win-back
Bring inactive customers back, and let each one choose how often to hear from you.
One example out of 30Friday's star product
On Friday, November 27 at noon, this message goes to customers who viewed the product this month. Each example in the guide gives the send time, the Shopify segment to target and the copy, in French: adapt the tone, the offer and the dates.
Le t-shirt Iconique est à -20 % jusqu'à lundi. Ta taille M est encore disponible, Lucas.12:00
Je le veux
The checklistto tick before November 27
The guide's 4 rules (consent, Meta-approved templates, a reasonable pace, an easy way out) and everything to settle before Black Friday, on a single page.
Before November 277 items
Consent collection switched on
Templates submitted to Meta
Segments ready in Shopify
Discount codes created and tested
Cart recovery and order messages on
Sends scheduled through Cyber Monday
Answers ready for common questions
Frequently asked questions
Is the guide in English?
No, the guide is in French only: 20 pages, with the messages written for French-speaking customers. The plan, the rules and the checklist apply to any Shopify store.
Does the guide cost anything?
No. It's a PDF you can download as soon as you submit the form. A Kanal expert may then reach out to talk it through, and you can choose not to follow up.
Do I need to use Kanal already?
No. The messages, the plan and the checklist work for any Shopify store that wants to sell on WhatsApp. Kanal is the Shopify app that automates these sends: campaigns to your segments, abandoned cart recovery, order updates.
Why a WhatsApp number?
So a Kanal expert can reply on WhatsApp if you have a question about the guide or your Black Friday.
Je le veux