Augmentez vos ventes avec les meilleures applications de marketing par SMS Shopify de 2025. Comparez les fonctionnalités, les prix et les outils d'automatisation pour impliquer les clients avec des messages personnalisés et augmenter le retour sur investissement.
App | Campaign Automation | Two-Way Messaging | Compliance Features | Price |
|---|---|---|---|---|
 Kanal 🥇 Meilleure App | Oui | Oui | Oui | Installation gratuite, à partir de 59$ par mois |
 Klaviyo Email & SMS | Full (AI-powered flows + Advanced segmentation) | Yes (With team inbox) | Full (Advanced compliance + consent management) | Free (250 contacts), SMS: $15/mo (1250 credits), Email: $20/mo (500 contacts) |
 TxtCart | Non (SMS uniquement) 📱 | Non ❌ | Oui (45 jours) 💾 | 29$ par mois + 15 % des ventes récupérées (après 1 000$ gratuits) |
 Aftership SMS | Full (Flows + AI recommendations + A/B) | No | Partial (Basic compliance) | Free (300 contacts), $11/mo (500), $119/mo (10k), $179/mo (10k+) |
 Fastr SMS | Full (Multi-channel flows + Abandonment) | Yes (Basic inbox) | Partial (Basic compliance) | Free plan, $6.99/mo (100 SMS), $12.99/mo (200 SMS), $29.99/mo (500 SMS) |
 SMSBump Yotpo | Full (AI-powered + Advanced flows) | Yes (Automated on Premium) | Full (Advanced compliance + opt-in tools) | Free (10k emails), $19/mo (Starter), $59/mo (Pro), $199/mo (Premium) + SMS costs |
 Postscript SMS | Full (Flows + Segments + A/B + Personalization) | Yes (With team inbox) | Full (Advanced compliance tools) | Free to install ($25 min spend), $100/mo (Growth), $500/mo (Professional) + SMS costs |
 Omnisend SMS | Full (Flows + Segments + A/B) | No | Full (Consent collection + segmentation) | Free plan, $16/mo (500 contacts), $59/mo (2500 contacts) |
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Kanal fournit une solution marketing WhatsApp complète dotée de puissantes fonctionnalités d'automatisation et d'analyse.
• Suite complète de fonctionnalités marketing • Plateforme d'analyse avancée • Fiabilité de niveau entreprise • Service d'assistance haut de gamme
• Structure tarifaire premium • Courbe d'apprentissage avancée des fonctionnalités • Options de mise en œuvre complexes
With a strong 4.6/5 rating from nearly 3,000 merchant reviews, Klaviyo stands as a veteran player (launched 2012) in the marketing automation space. The platform distinguishes itself through advanced data integration capabilities and AI-powered features.
Three-tier approach:
Klaviyo is particularly valuable for:
Klaviyo emerges as a sophisticated marketing platform that particularly excels in data integration and AI-powered optimization. The platform's extensive integration capabilities and advanced features position it as a leader in the enterprise marketing space.
What truly sets Klaviyo apart is its comprehensive approach to data unification and analysis. The platform's ability to integrate with 350+ services and provide real-time data synchronization makes it particularly valuable for data-driven marketing teams seeking deep insights and advanced personalization capabilities.
The separation of email and SMS pricing, while potentially more complex, allows merchants to scale each channel independently based on their needs. The free tier provides a substantial entry point for testing, while the advanced features in paid tiers offer sophisticated tools for scaling businesses.
The platform's AI capabilities, including smart content generation and predictive analytics, demonstrate its commitment to leveraging technology for marketing optimization. While the learning curve may be steeper than simpler solutions, the depth of features and data capabilities justify the investment for merchants serious about data-driven marketing.
TxtCart représente une nouvelle génération d'outils de récupération de paniers abandonnés, se distinguant par le marketing par SMS conversationnel basé sur l'IA. Depuis son lancement en février 2021, il a maintenu une note impressionnante de 4,7/5 sur 189 avis de marchands, avec un accent particulier sur ses capacités d'intelligence artificielle.
Principaux facteurs de différenciation :
Indicateurs de performance : Un commerçant (Gamenetics) a déclaré avoir généré 8 500 dollars de revenus supplémentaires en seulement 45 jours, ce qui démontre le retour sur investissement potentiel de la plateforme. Le système associe des flux de travail automatisés à une personnalisation pilotée par l'IA, créant ce que les commerçants décrivent comme un effet « imprimante de billets » pour leurs magasins.
Caractéristiques remarquables :
Restrictions :
Best Suited For:TXTcart s'adresse particulièrement aux commerçants qui se concentrent sur le marché américain et qui préfèrent les SMS comme principal canal de récupération et souhaitent tirer parti de l'IA pour la personnalisation. Il est particulièrement efficace pour les magasins dont la valeur moyenne des commandes est supérieure à 50$, où les frais de recouvrement peuvent être justifiés par des valeurs de panier plus élevées.
La principale force de la plateforme réside dans sa capacité à entretenir des conversations similaires à celles des humains grâce à l'IA, en allant au-delà de simples séquences automatisées pour créer un véritable engagement avec les clients ayant abandonné leur panier. Cette approche s'est révélée particulièrement efficace pour les marques qui ont besoin d'un style de communication plus nuancé.
With an impressive 4.9/5 rating from over 6,300 merchant reviews, AfterShip positions itself as an all-in-one marketing platform combining email, SMS, and conversion tools. This established platform (launched 2019) distinguishes itself through its unified approach and AI capabilities.
Four-tier structure:
AfterShip is particularly valuable for:
AfterShip emerges as a comprehensive marketing solution that excels in providing a unified platform for multiple marketing channels. The platform's integration of AI-powered features and conversion tools sets it apart from traditional SMS-only solutions.
What truly distinguishes AfterShip is its all-in-one approach, combining email, SMS, and conversion tools in a no-code environment. The platform's focus on ease of use and comprehensive functionality makes it particularly attractive for merchants seeking to consolidate their marketing stack.
While the SMS features may be more basic compared to dedicated SMS platforms, the combination of multiple marketing tools and AI-powered capabilities provides excellent value, especially for merchants looking to streamline their marketing operations through a single platform.
The progressive pricing structure, starting with a free plan and scaling based on contacts, makes it accessible to small businesses while providing the advanced features needed by larger operations. The inclusion of AI-powered recommendations and advanced segmentation in higher tiers offers a clear upgrade path as businesses grow.
With a strong 4.9/5 rating from 274 merchant reviews, Fastr positions itself as a specialized multi-channel abandoned cart recovery solution. This newer platform (launched 2020) differentiates itself through its focused approach to cart recovery and simplified setup process.
Four-tier structure:
Fastr is particularly valuable for:
Fastr emerges as a focused solution that excels specifically in abandoned cart recovery through multiple channels. The platform's straightforward approach and quick setup make it particularly attractive for merchants seeking a simplified yet effective recovery solution.
What truly sets Fastr apart is its specialized focus on cart recovery combined with a multi-channel approach. The unlimited push notifications across all plans, including the free tier, provide excellent value for merchants looking to expand beyond traditional SMS and email communications.
While the platform may lack some of the broader marketing features found in general-purpose SMS platforms, its targeted approach to cart recovery and competitive pricing make it an attractive option for merchants primarily focused on reducing cart abandonment rates. The main limitation appears to be the email cap at 10,000 and basic compliance features, which might affect larger operations or those in strictly regulated markets.
With an exceptional 4.9/5 rating from over 8,100 merchant reviews, Yotpo stands as a veteran player (launched 2015) in the marketing automation space. The platform distinguishes itself through its flexible pay-as-you-send pricing model and AI-powered capabilities.
Four-tier approach + SMS costs:
Yotpo is particularly valuable for:
Yotpo emerges as an innovative marketing platform that excels through its flexible pricing model and comprehensive feature set. The platform's combination of AI capabilities and user-friendly design tools makes it particularly attractive for growing businesses.
What truly sets Yotpo apart is its approach to pricing, offering a generous free tier and pay-as-you-send model that allows businesses to scale costs directly with usage. The inclusion of built-in Canva integration and AI-powered features demonstrates a focus on both creativity and efficiency.
The platform's progressive feature rollout across tiers is well-structured, with each level adding significant value:
The combination of flexible pricing, AI capabilities, and design-focused tools positions Yotpo as an excellent choice for businesses seeking a balance between cost-effectiveness and sophisticated marketing capabilities. The platform's high rating and large user base validate its effectiveness in the market.
A particular strength is the platform's focus on making advanced features accessible through AI assistance and intuitive design tools, reducing the technical barrier to sophisticated marketing automation.
With an impressive 4.8/5 rating from nearly 2,000 merchant reviews, Postscript positions itself as a premium SMS marketing solution focused on conversational commerce. This established platform (launched 2018) differentiates itself through advanced personalization and dedicated sales support.
Three-tier pricing + message costs:
Postscript is particularly valuable for:
Postscript emerges as a premium SMS marketing solution that particularly excels in conversational commerce and enterprise-level features. The platform's focus on personalization and dedicated sales support sets it apart in the SMS marketing landscape.
What truly distinguishes Postscript is its comprehensive approach to SMS marketing, combining advanced technical capabilities with human-powered sales support. The platform's emphasis on rapid delivery during high-traffic periods and deep Shopify data integration makes it particularly valuable for larger merchants with significant SMS volume.
While the pricing structure may be prohibitive for smaller merchants, the combination of advanced features, dedicated support, and proven ROI makes it an attractive option for established brands serious about SMS marketing. The initial $1,000 credit provides a substantial opportunity to test the platform's capabilities before committing to ongoing costs.
The standout innovation is the SMS Sales program, which pairs technology with human expertise to drive conversions. This hybrid approach, combined with enterprise-grade features and support, positions Postscript as a leader in the premium SMS marketing space.
With a strong 4.7/5 rating from nearly 6,000 merchant reviews, Omnisend stands out as a comprehensive email and SMS marketing solution. This established platform (launched 2014) differentiates itself through robust automation capabilities and an unusually feature-rich free plan.
Three-tier structure:
Omnisend is particularly valuable for:
Omnisend emerges as a sophisticated multi-channel marketing platform that particularly excels in automation and segmentation. The platform's comprehensive feature set, even in its free plan, makes it an attractive option for businesses at any stage.
What truly sets Omnisend apart is its ability to combine email and SMS marketing with advanced automation capabilities. The platform's robust free tier, including 24/7 live support, makes it particularly accessible for new merchants while offering the sophistication needed by larger operations.
The main limitation appears to be the lack of two-way messaging capability, which might affect businesses heavily focused on conversational SMS marketing. However, for merchants primarily seeking a comprehensive marketing automation platform with SMS capabilities, Omnisend provides exceptional value, particularly through its unlimited email offering in the Pro plan and free SMS credits.
