WhatsApp Communities

WhatsApp Communities group several related WhatsApp groups under one umbrella, with an announcement channel where admins can reach all members at once.

Definition

A community bundles groups that share a context, such as a school, a club, a neighborhood, or a customer program, and adds an admin-only announcement group broadcast to every member across the sub-groups.

Members join the sub-groups that concern them and discuss there, while announcements stay low-noise. Admin tools cover who can post, who can add members, and which groups belong to the community.

For businesses, communities suit tight-knit use cases like VIP clubs, beta testers, or local customer groups. Unlike API broadcasts, there are no templates and no segmentation, and membership is visible within a group, so they complement opted-in marketing rather than replace it.

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